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Summer project right on schedule

I can only assume we're heading toward a cliff at speed on this project, because so far absolutely nothing has gone wrong. The only other alternative is that somehow during the course of this year the four of us have developed a godlike ability to organise large projects and run them to time.

By this afternoon we will have a complete version 0.1 of the final report, all the sections, all the words - enough to hand in. And we've still got two weeks to go. If it wasn't so hot, and if we weren't feeling so lethargic I imagine we'd be feeling quite smug at this stage.


Must go to HMV


Damnit, nothing like a personal recommendation to sell a CD is there? Although the other person who's told me about this described it as average mopy goth / new metal stuff.

Oh, must do some work too. First recommendations to the client on Friday.


Good Design

This piece on the Register about Konika Minolta's new logo reminded me of something I read a long long time ago. Dmitry Kirsanov's fantastic columns at webreference.com make very clear just how different to art design is. A must read set of essays for anyone who is ever going to work in the design field.

Much to my surprise in Dmitry's latest writing on Logo's he talks about having been a young designer when he wrote the first few columns, and it is easy to see where he's improved. His early writing however remains bloody impressive. His studio at Kirsanov.com looks to be ticking along quite nicely too.


The truth about PAM

PAM, the Pentagon's bizarre market for trading information about terrorist attrocities was even wierder than previously thought. Over at the Register Andrew Orlowski has produced a piece of spectatcularly meandering journalism to explain just where the ideas came from in the first place.

The bottom line on all this is of course that markets don't work half as efficiently as people like to think. Even the stock market, deliberately built to be the most perfect of all markets has plenty of well documented imperfections. If nothing else traders don't work weekends and exchanges close in the evenings - that can't possibly be efficient. The notion that someone could build a market in political futurology and expect it to be more use than (say) assembling a varied panel of regional experts and asking them what was going on on a regular basis is ludicrous.

I think the only real lesson we can learn from this is that as government gets bigger there is more chance that it will spend money on really stupid things.



T3, Rise of the Computer Games

I'm not even sure if there is a computer game to accompany T3, Rise of the Machines, but there should be. Moments in the film come straight out of something like Deus Ex or Halo. How do you fight a flying thing with guns? Stand in a corridor (it can't manouvre) and keep shooting it as it rushes toward you. If you and the game designer have done your job right it'll blow up about ten yards away (so you can see the cool explosion graphics) but not actually hurt you.

The film itself is a full on action extravaganza, plot holes abound but it's good for a bit of light entertainment. However it is striking me that £ for £ playing a decent computer game now offers more plot, more involvement and more heart rate increasing moments. If the films are going to really be more than just marketing vehicles they urgently need to add some emotion back into the mix. It's something that hasn't been lost on Hong Kong cinema, where even amidst the bullets and explosions they manage to work in some genuine emotion and a sense of involvement. John and Catherine holding hands or Neo and Trinity snogging in the Matrix counts for far less than the emotion drenched and bloody mess that ends Bullet in the Head, the kind of thing John Woo made before Hollywood gave him enormous budgets, but far less artistic control.

Just my 2 cents.

update there is a game which looks to be tied very closely to the film.


Pre-emptive book review

Business the Cisco way by David Stauffer. There's a word for rose tinted biography - it's called hagiography. I'm not sure what the equivalent is for business writing, so I'm just going to call it garbage. This book is a badly researched collection of hype and overzealous writing that should have been pulped by the editor to avoid embarrasment.

I know this despite having read only one chapter and the introduction. Chapter 2 is called 'Win the world with e-commerce'. nowhere in it does it explain that you can't go to the Cisco website and buy something more technical than a t-shirt. If you want to buy direct from Cisco you have to be one of their handful of mega-customers (say British Telecom or AT&T) or a reseller. Pretty much all Cisco's sales are indirect, its an oversight equivalent to suggesting Switzerland is flat..


On Markets

Doc Searls has written a piece on markets, and what exactly we mean when we say market, as he points out it's a very flexible word indeed.

This piece also got me thinking. Doc and other business writers like him come up with a lot of very sensible stuff, none of which is considered academically sound by the powers that be. That's fine, the powers that be have a duty to make sure we're not studying fads here. That said the nature of this random punditry is that it's faster than academic research into business - a lot faster. Marketing academics haven't invented anything for years, but they have documented a lot of what switched on marketeers have been doing for years and effectively said 'you're right, this works and here's why'.

The situation isn't as bad in things like finance and economics where you still need the time to do real science / maths but for much of our curriculum academic theory is not the cutting edge - its following on behind, documenting it. I think the business school community needs to work out how to exploit 'non academic thinking' and inject it into the curriculum without ending up in a situation where you're constantly pushing the next fad.


Summer Escape

There really should be a rule against forcing students to spend their lovely summer days labouring over an assignment looking at pictures of fantastic holiday retreats. Sadly there isn't and so I spent Sunday hard at work for i-escape.

Having spent a bit more time on the site I'm still really impressed. I'd guess that as soon as the traffic starts to come in they'll be fine because there is so much to like about it. It's also a good example of how e-commerce can work best. You only need a handful of people and a large body of talented freelancers / part timers to draw on and you can achieve an awful lot.


More lyrics



At the tender age of three
I was hooked to a machine
just to keep my mouth from spouting junk

There are those who think this should have been done to me. Indeed there are probably people who think I still need it.


 
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